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Sunday, August 25, 2013

10 Tips to Recover From Blogger Burnout

10 Tips to Recover From Blogger Burnout

Remember when you decided to become a blogger? Those first few posts when your blog was new and you had so many ideas for articles you didn't know how you'd ever get to them all?

Maybe you even felt just a tad smug when you heard writers bemoaning the challenge of coming up with fresh content; or (gasp!) even slightly critical of some other bloggers for things like how often they updated their blogs?

Then it happened. Somehow you lost steam.
Many bloggers start off strong, but then tire of the work needed to grow a top-notch blog, and sometimes they feel they've just run out of things to say. Factor in external pressures such as posting deadlines, family and job, and the result can be a full-blown case of blogger burnout.

There are ways to regain your enthusiasm and enjoyment of the process, but it probably wouldn't hurt to first do a bit of soul-searching to revisit why you originally started the blog and make sure you really want to continue. Assuming you've decided to hang in there, and what you're feeling is more writer's block than terminal burnout, here are a few tried and true tips to help you get back on track.

  • Write less - There are no rules about how often you need to publish blog posts. If you've been struggling to post 3 or 4 (or more!) times a week, take a look at your analytics to determine the lowest traffic days and start by cutting back one or even two days a week. Depending on the goals you set for yourself, posting two times a week may be ample. Focus on fewer, higher quality articles, and be sure to communicate any changes in posting schedule to your subscribers.


  • Avoid Perfectionism - Stop putting too much pressure on yourself by thinking you must dazzle the cyber world by producing a masterpiece of literature each time you write. That alone will cause your brain to freeze up.
  • Stop beating yourself up - Do your best to steer clear of negative self-talk or visualizing catastrophes, and focus on how great you're going to feel when you're next article published.
  • Read more - Read about your industry or niche to keep up on the latest trends and share the news with your readers. Read other blogs, especially the really good ones, to learn how the pros do it. Follow the trend setters and take the time to provide relevant comments. Keep at it and one day you will be the trend setter other new bloggers are following!
  • Expand your blog's content - Of course you want to write articles relative to your particular niche or market, but maybe there are complimentary topics that would add greater depth and variety to your content.
  • Start piecing the puzzle together - When having an especially tough time getting your next post started, see if there's a small part of your article that you could finish quickly, possibly some research or finding that perfect image that would move things forward.
  • Sponsor a Blog Carnival - A Blog Carnival is when you invite other bloggers to write and submit a post based on your chosen theme or topic. You then select articles to be featured on your blog on the date you've chosen for your Carnival. Some bloggers sponsor monthly or quarterly Carnivals. It's a great way to draw additional traffic, exchange links and to find potential Guest Bloggers. There's even a Blog Carnival website where you can set up your Carnival and promote it to other bloggers.
  • Create a Ritual - There are authors who stand when writing, others lying down. Some write early in the morning, while others stay up all night. It's said that Da Vinci Code's Dan Brown keeps an hourglass on his desk and, on the hour, puts aside his manuscript to perform push-ups, sit-ups, and stretches. Rituals become a trigger telling your mind it's time to work.
  • Talk to yourself - Explain what you're really trying to say. This actually works very well for me; in fact I make a practice of reading my articles out loud before posting to see how they sound, and often end up doing a little fine tuning.
  • Celebrate - Pat yourself on the back each time you push that publish button - you did it!
Remember that no matter how it may feel when you're stuck in the midst of your struggle to get the creative juices flowing, writer's block is a temporary condition and it will pass.
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