There are a number of reasons why so many people who give
affiliate marketing a try end up giving up. If you learn from the
mistakes of others, you will increase your own chances of success.
Here are 7 of the most common mistakes you need to avoid making:
Being impatient and expecting to make a fortune overnight.
Don't believe any of those "get rich quick" schemes. Unless you're among the luckiest people in the world, you won't get rich overnight. And if you are that lucky, just go and buy a lottery ticket and spare yourself some work.
It takes time to build up a small amount of customers. It can take years to build an online empire. Just be patient. Work on promoting affiliate products every single day. In time, all the hard work will pay off.
Spending all your time promoting just one product.
Even if it's the most popular product on the internet right now, you shouldn't spend all of your time promoting it. The reason why it's popular is because so many people have already been buying it from other affiliates. Give your customers enough options to choose from. Don't spend so much time trying to promote one product that you overlook other - possibly better - ones.
Trying to juggle too many products at once.
On the other hand, you don't want to give your customers TOO many options to choose from, as they might feel overwhelmed by the choices. Try to provide only the top three or four products in the niche. They should be similar. While it's okay for them to have a few differences here and there, you don't want to promote contradicting products. It's your job to understand what the customer needs and choose three or four products that will fulfill those needs.
Making it obvious that you're just in it for the money.
Sure, it's a business, and you are in it for the money. But people don't like to be reminded of that fact when they visit your website. Fill your site and blog with information that they will find useful. Make it all about the customer, and not you or the product.
For example, instead of saying "This product will provide you with plenty of benefits if you buy it", say "Are you in need of this? Could you use that? This product was created to help you with this and that... "
If you don't have any copywriting experience, hire a professional copywriter to help you develop appropriate content.
Exaggerating or making false claim.
Don't be one of those affiliate marketers who tries to draw people in by saying "I made $50,000 in one night! Buy this product to learn how you can do the same!" Chances are, you've never made $50,000 in one night. People appreciate honesty. You can still sell a product without making false claims. In fact, you'll probably end up selling more in the long run if you try to be as honest and objective as possible.
Spamming.
This mistake is a no-brainer. Unfortunately, many new internet marketers spam without realizing it. If you reply to somebody's blog post or forum post just to tell people to visit your site, you are spamming. It's okay to SUBTELY promote products on forums and blog posts, just as long as you also provide useful information in the process. Actually take the time to contribute to the debate or discussion with your own point of view and expertise.
Failing to produce enough fresh content.
What do people search the internet for? Information. And while they might be willing to pay for quality information, you have to give them a reason to want to. If they visit your site or blog and just see affiliate ads, they will immediately close the browser out. The more FREE information you provide your visitors, the more likely they will be to spend money on more information in the long run. It's your job to make them believe that you really know what you're talking about. If they come to trust you, they will trust that the products you're promoting are useful.
If you avoid making these mistakes, and work hard every single day, you should be able to make it as an affiliate marketer!
Here are 7 of the most common mistakes you need to avoid making:
Being impatient and expecting to make a fortune overnight.
Don't believe any of those "get rich quick" schemes. Unless you're among the luckiest people in the world, you won't get rich overnight. And if you are that lucky, just go and buy a lottery ticket and spare yourself some work.
It takes time to build up a small amount of customers. It can take years to build an online empire. Just be patient. Work on promoting affiliate products every single day. In time, all the hard work will pay off.
Spending all your time promoting just one product.
Even if it's the most popular product on the internet right now, you shouldn't spend all of your time promoting it. The reason why it's popular is because so many people have already been buying it from other affiliates. Give your customers enough options to choose from. Don't spend so much time trying to promote one product that you overlook other - possibly better - ones.
Trying to juggle too many products at once.
On the other hand, you don't want to give your customers TOO many options to choose from, as they might feel overwhelmed by the choices. Try to provide only the top three or four products in the niche. They should be similar. While it's okay for them to have a few differences here and there, you don't want to promote contradicting products. It's your job to understand what the customer needs and choose three or four products that will fulfill those needs.
Making it obvious that you're just in it for the money.
Sure, it's a business, and you are in it for the money. But people don't like to be reminded of that fact when they visit your website. Fill your site and blog with information that they will find useful. Make it all about the customer, and not you or the product.
For example, instead of saying "This product will provide you with plenty of benefits if you buy it", say "Are you in need of this? Could you use that? This product was created to help you with this and that... "
If you don't have any copywriting experience, hire a professional copywriter to help you develop appropriate content.
Exaggerating or making false claim.
Don't be one of those affiliate marketers who tries to draw people in by saying "I made $50,000 in one night! Buy this product to learn how you can do the same!" Chances are, you've never made $50,000 in one night. People appreciate honesty. You can still sell a product without making false claims. In fact, you'll probably end up selling more in the long run if you try to be as honest and objective as possible.
Spamming.
This mistake is a no-brainer. Unfortunately, many new internet marketers spam without realizing it. If you reply to somebody's blog post or forum post just to tell people to visit your site, you are spamming. It's okay to SUBTELY promote products on forums and blog posts, just as long as you also provide useful information in the process. Actually take the time to contribute to the debate or discussion with your own point of view and expertise.
Failing to produce enough fresh content.
What do people search the internet for? Information. And while they might be willing to pay for quality information, you have to give them a reason to want to. If they visit your site or blog and just see affiliate ads, they will immediately close the browser out. The more FREE information you provide your visitors, the more likely they will be to spend money on more information in the long run. It's your job to make them believe that you really know what you're talking about. If they come to trust you, they will trust that the products you're promoting are useful.
If you avoid making these mistakes, and work hard every single day, you should be able to make it as an affiliate marketer!
Lina Stakauskaite works at Click2Sell Affiliate Programs Network.
Affiliates - promote products for high commissions, choose from wide
variety of products and sell downloads online with no payment threshold.
Visit Click2Sell affiliate network and make your dream come true.
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